100K+
hours saved for B2B sales teams where prep time kills pipeline quality
Get Back 8 Hours
Get Back 8 Hours
Get Back 8 Hours
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-
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Every Week
Every Week
Every Week
Merlin eliminates manual account research and surfaces real intent and buyer context before every meeting, so sales AEs spend more time selling
Trusted by the best GTM leaders to stay ahead
How Merlin fits into your workflow.
How Merlin fits into your workflow.
How Merlin fits into your workflow.
Clarity on What Matters
Clarity on What Matters
to
to
Win More Deals
Win More Deals
GTM teams don't lack data. They lack speed in the moment
GTM teams don't lack data. They lack speed in the moment
Know what matters before every meeting
Merlin evaluates who you’re meeting, why it matters, and what to focus on before the conversation starts
Know what matters before every meeting
Merlin evaluates who you’re meeting, why it matters, and what to focus on before the conversation starts
Know what matters before every meeting
Merlin evaluates who you’re meeting, why it matters, and what to focus on before the conversation starts
Focus on the right conversations
Merlin highlights meetings that deserve attention and flags low-priority conversations automatically
Focus on the right conversations
Merlin highlights meetings that deserve attention and flags low-priority conversations automatically
Focus on the right conversations
Merlin highlights meetings that deserve attention and flags low-priority conversations automatically
Embedded in your workflow
Merlin works inside the tools you already use. No new systems to manage
Embedded in your workflow
Merlin works inside the tools you already use. No new systems to manage
Embedded in your workflow
Merlin works inside the tools you already use. No new systems to manage
Context you can trust
Merlin’s context is verified and reliable, so teams act with confidence, not second-guessing
Context you can trust
Merlin’s context is verified and reliable, so teams act with confidence, not second-guessing
Context you can trust
Merlin’s context is verified and reliable, so teams act with confidence, not second-guessing
Shape the conversation before it happens
Merlin extends into a custom execution layer that shapes engagement before meetings are ever booked
Shape the conversation before it happens
Merlin extends into a custom execution layer that shapes engagement before meetings are ever booked
Shape the conversation before it happens
Merlin extends into a custom execution layer that shapes engagement before meetings are ever booked
Less Guesswork.
Better Decisions
Context Aware
Always Current
Prepared Instantly
Relevant Signals
Situational Awareness
Decision Context
Clarity under uncertainty
Merlin removes ambiguity, so teams act with confidence instead of second-guessing
Better timing, better outcomes
When teams know what matters before they engage, conversations convert more often.
Decisions you can trust
Merlin’s context is verified and reliable, so teams don’t second-guess critical decisions.
Less Guesswork.
Better Decisions
Context Aware
Always Current
Prepared Instantly
Relevant Signals
Situational Awareness
Decision Context
Clarity under uncertainty
Merlin is your trusted assistant that helps you make the right decisions.
Better timing, better outcomes
When teams know what matters before they engage, conversations convert more often.
Decisions you can trust
Merlin’s context is verified and reliable, so teams don’t second-guess critical decisions.
Less Guesswork.
Better Decisions
Context Aware
Always Current
Prepared Instantly
Relevant Signals
Situational Awareness
Decision Context
Clarity under uncertainty
Join our customers who use Merlin to increase productivity by automating insights and close more deals..
Better timing, better outcomes
When teams know what matters before they engage, conversations convert more often.
Decisions you can trust
Merlin’s context is verified and reliable, so teams don’t second-guess critical decisions.
Integrations
Integrations
Integrations
Lives inside the tools
Lives inside the tools
you already
you already
use
use
Merlin operates quietly inside your existing systems, so context is always current when it matters
5. Results & Testimonials
5. Results & Testimonials
5. Results & Testimonials
What clarity looks like in practice
What clarity looks like in practice
Teams rely on Merlin to remove guesswork at critical moments and enter conversations with clear direction.
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
“Time kills deals, and bad info kills trust. Merlin gives us both speed and certainty. Merlin is a game-changer. They’ve significantly lowered the barrier to adopting AI tools for our business by ensuring we’ve got control over how they should be used by customising to our needs.”
Philip Godson
Chief Sales Officer at Roxhill Media Intelligence.
“Merlin significantly cuts down the preparation time for our sales reps before they have (discovery) calls. It’s extremely powerful having that additional layer of information outside of what you can typically scrape from the internet, and matching to the products we offer allows us to have much more informed conversations."
Oliver Tarpey
Chief Marketing Officer at Connectd
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
"Merlin is a game-changer. Merlin increases our engagement and close rates."
llija Stojkovski
CRO at Heyreach
“Merlin automates the entire research process, saving me hours of manual research. No prompts needed – just actionable insights for every meeting. It's brilliant.”
Elisabeth Sabeditsch
Partner at The Delta
Hours saved
Hours saved
Hours saved
Research Automated
Research Automated
Research Automated
Accuracy
Accuracy
Accuracy
Open Rates
Open Rates
Open Rates
Pricing & Upsell
Pricing & Upsell
Pricing & Upsell
Pricing that scales with
Pricing that scales with
execution.
execution.
Built for teams making high-stakes decisions, every day. The more Merlin is used, the more it learns how execution works in your business.
20 credits (non-expiring)
Up to 10 Decision-Ready Meeting Briefs
Custom Briefs - context specific
Dashboard - Basic
Email delivery
Ideal Customer Profile qualification
Data enrichment
Enterprise support
350 credits per month
Supports ~43 meetings/week
Or ~20 meetings per week with 1 custom context + 30 ICP meetings
Custom Briefing - Advanced
Ideal Customer Profile - Advanced Filter
Data Enrichment
Slack / email
Dashboard - Standard
Priority Processing
Standard Support
Everything in Growth, plus:
600 credits/month
Supports ~75 meetings/week
Or ~40 meeting briefs
CRM syncing
Dashboard - Team Reporting
Priority Processing - Advanced+
Priority Support - Advanced
Start Free - No card required
20 credits (non-expiring)
Up to 10 Decision-Ready Meeting Briefs
Custom Briefs - context specific
Dashboard - Basic
Email delivery
Ideal Customer Profile qualification
Data enrichment
Enterprise support
350 credits per month
Supports ~43 meetings/week
Or ~20 meetings per week with 1 custom context + 30 ICP meetings
Custom Briefing - Advanced
Ideal Customer Profile - Advanced Filter
Data Enrichment
Slack / email
Dashboard - Standard
Priority Processing
Standard Support
Everything in Growth, plus:
600 credits/month
Supports ~75 meetings/week
Or ~40 meeting briefs
CRM syncing
Dashboard - Team Reporting
Priority Processing - Advanced+
Priority Support - Advanced
Start Free - No card required
20 credits (non-expiring)
Up to 10 Decision-Ready Meeting Briefs
Custom Briefs - context specific
Dashboard - Basic
Email delivery
Ideal Customer Profile qualification
Data enrichment
Enterprise support
350 credits per month
Supports ~43 meetings/week
Or ~20 meetings per week with 1 custom context + 30 ICP meetings
Custom Briefing - Advanced
Ideal Customer Profile - Advanced Filter
Data Enrichment
Slack / email
Dashboard - Standard
Priority Processing
Standard Support
Everything in Growth, plus:
600 credits/month
Supports ~75 meetings/week
Or ~40 meeting briefs
CRM syncing
Dashboard - Team Reporting
Priority Processing - Advanced+
Priority Support - Advanced
Start Free - No card required
About Us
About Us
About Us
We built Merlin to remove guesswork
We built Merlin to remove guesswork
at critical moments
at critical moments
Merlin is for teams who make decisions under pressure and want clarity before they act.
Team Behind Merlin
The best conversations happen when the noise is gone and the focus is clear. Merlin exists to capture how execution actually works, and apply that knowledge forward.
Team Behind Merlin
The best conversations happen when the noise is gone and the focus is clear. Merlin exists to capture how execution actually works, and apply that knowledge forward.
Team Behind Merlin
The best conversations happen when the noise is gone and the focus is clear. Merlin exists to capture how execution actually works, and apply that knowledge forward.
Our Impact
Trusted by teams who rely on clear direction in high-stakes conversations.
30% Better Outcomes
Measured through improved decision confidence and conversation effectiveness
Our Impact
Trusted by teams who rely on clear direction in high-stakes conversations.
30% Better Outcomes
Measured through improved decision confidence and conversation effectiveness
Our Impact
Trusted by teams who rely on clear direction in high-stakes conversations.
30% Better Outcomes
Measured through improved decision confidence and conversation effectiveness
Comparison
Comparison
Comparison
Why Choose
Why Choose
Merlin
Merlin
Unlike other sales or data tools, Merlin makes the next move clear.
Traditional Tools
Static, backward-looking data
Manual prep and fragmented notes
Reactive dashboards
Constant context switching
Traditional Tools
Static, backward-looking data
Manual prep and fragmented notes
Reactive dashboards
Constant context switching
Traditional Tools
Static, backward-looking data
Manual prep and fragmented notes
Reactive dashboards
Constant context switching
Decision-ready execution briefs
Context delivered before every conversation
Learning that compounds
Clear next steps
Decision-ready execution briefs
Context delivered before every conversation
Learning that compounds
Clear next steps
Decision-ready execution briefs
Context delivered before every conversation
Learning that compounds
Clear next steps
Product Overview
Product Overview
Product Overview
One Platform
One Platform
Effortless Execution
Effortless Execution
Merlin evaluates context continuously, prepares automatically and improves with every interaction
Calendar Sync
Context, automatically captured
Calendar Sync
Context, automatically captured
Calendar Sync
Context, automatically captured
Instant Insights
Decision-ready meeting briefs
Instant Insights
Decision-ready meeting briefs
Instant Insights
Decision-ready meeting briefs
Smart Prep
Clear next steps before engagement
Smart Prep
Clear next steps before engagement
Smart Prep
Clear next steps before engagement
FAQs
Got
Questions?
Everything you need to know before getting started.
How does Merlin work
Merlin runs continuously inside your workflows, using specialised agents to observe context, evaluate relevance, and keep intelligence current - delivering decision-ready clarity at the moments that matter. That means automatically preparing teams with the context they need before meetings - without prompts or manual research.
What are credits and how does it work?
How often are insights updated?
Is my data safe with Merlin?
What kind of insights does Merlin provide?
Do I need a credit card to get started?
No credit card needed. Start free with 5 meeting insights—sign up takes 30 seconds. Experience Merlin's clarity before you commit.
FAQs
Got
Questions?
Everything you need to know before getting started.
How does Merlin work
Merlin runs continuously inside your workflows, using specialised agents to observe context, evaluate relevance, and keep intelligence current - delivering decision-ready clarity at the moments that matter. That means automatically preparing teams with the context they need before meetings - without prompts or manual research.
What are credits and how does it work?
How often are insights updated?
Is my data safe with Merlin?
What kind of insights does Merlin provide?
Do I need a credit card to get started?
No credit card needed. Start free with 5 meeting insights—sign up takes 30 seconds. Experience Merlin's clarity before you commit.
FAQs
Got
Questions?
Everything you need to know before getting started.
How does Merlin work
Merlin runs continuously inside your workflows, using specialised agents to observe context, evaluate relevance, and keep intelligence current - delivering decision-ready clarity at the moments that matter. That means automatically preparing teams with the context they need before meetings - without prompts or manual research.
What are credits and how does it work?
How often are insights updated?
Is my data safe with Merlin?
What kind of insights does Merlin provide?
Do I need a credit card to get started?
No credit card needed. Start free with 5 meeting insights—sign up takes 30 seconds. Experience Merlin's clarity before you commit.